- Start rate 6%
- Completion rate 89%
- 43% click on recommended product
- Session value increased by 30%
(compared to an average visitor)
With the help of Product Finders, Elon has succeeded in imitating the service of their in-store sales assistants on their website. Along with providing a more seamless and personalized shopping experience online, customers can now easily do their research online, bridging the gap between Elon's digital and physical stores.
Last but (definitely) not least, the Product Finders have helped Elon's customers feel more secure buying complex products online. The access to expert guidance has led to a higher likelihood of the customer completing the purchase as well as a significantly higher order value than customers who haven't used one of the finders.
The next step will be to make additional finders for more product segments. There are also plans to build bundle finders.